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Price

Pug Dog Price

How much a Pug puppy costs mainly depends on 3 elements:

1) Geographic location – The cost will vary quite a bit depending on what country you buy the dog from. For example, in India this breed is relatively quite inexpensive in U.S. money conversion compared to purchasing a Pug from within the United States.

Here are some examples of actual price ranges:

- $500 to $2000 USD. This is 597 to 2391 Canadian dollar and 329 to 1319 British pounds. (See below for reasons of this price fluctuation)

- Australia: $1400 on average

- India: 6000 Rs to 10,000 Rs (Rupees) which is equal to $134 to $224 U.S. dollars

In the United States the price will vary quite a bit from state to state and in Canada and the UK, it will vary depending on the regional territories. It could mean a big difference in price. If you will be buying a pup from a state other than your own, you most likely will need to factor in shipping cost, which can run between $400 to $600.
2) Quality of the Dog - The price will range from low to quite high depending on the quality of the dog. There are 2 “types” : Show quality and pet quality.

In the U.S. a show dog is one that fits the AKC confirmation standard quite well without major faults. Those in Canada go by very similar standards of the CKC and for European countries, the standards of the FCI are followed.

A show quality dog does not have any physical characteristics that would be considered a disqualification if shown in conformation events and has excellent lines, structure, bloodlines and color. The dog will be eligible to enter show competition and is considered an excellent specimen for breeding stock.  Her/she has enough strengths that the dog has a good chance of balancing out certain weaknesses in a potential mate. 
Since all reputable clubs - AKC, CKC (Canadian Kennel Club), KC and FCI allow for certain colors, those that have non-standard coloring usually sell for less. Although, some breeders charge more for what they will dub as a "special" color....however if the color does not meet AKC breed standards it makes the Pug less desirable in show and therefore should cost less.
Beware of this if you are thinking about buying a puppy. "Acceptable" coats are fawn, apricot fawn, silver fawn and black. Therefore brindle, white or any other "exotic" coloring should not bring higher prices. The exception, of course, is if a potential owner very much desires an "exotic" coloring, which the understanding it is not in the breed standard, and then he or she may be willing to pay more.
                           
A potential buyer of a show quality puppy should expect to see paperwork before the sale goes through. Papers should be shown for both parents (dam and sire).

“Pet Quality” dogs, when bred correctly, are just as wonderful and loving as “Show Quality”. However, one should be aware of any faults of the dog that place that puppy into the category of “pet” and not “show”. The breeder should have very solid answers for this. It could be that the dog has faults that will not affect his or her health. If a Pug does not have “excellent’ conformation appearance, that dog may be labeled as a “pet” quality and will make a perfect pet.

Sometimes one can clearly see faults on a puppy, such as mis-marks on the coat, incorrect bite and so forth. Other elements will not be apparent until the age of 1 to 2 years, and for this reason, it is wise to see the parents. One fault that you'll want to be very aware of is too flat of a face. Sometimes, but not always, a breeder will dub such a Pug a 'Chinese Pug', asking a higher price for a dog that is sure to suffer severe breathing problems and respiratory illness.
Do be aware that all pet quality dogs, no matter what the price, should come with health records, puppy shots, de-wormings done and at least a 1 year health guarantee.

In most circumstances, pet quality dogs will be sold with a spay/neuter contract and will not be sold with the rights to breed. This is to maintain the integrity of the breed and bloodlines. Pet Pugs often do meet the AKC/KC/CKC/FCI appearance standard of this breed; though are not meant to be bred by unqualified and inexperienced owners.
Pug puppy sold for 600 dollars
3) Supply VS Demand- Prices may fluctuate before and then after busy puppy buying seasons which include late spring and during winter holidays. Prices often rise when the demand for puppies is high. 

Once the season is over, if there are any pups that have not been bought, prices usually plummet very low since once a Pug reaches 9 or 10 weeks old he is worth less to new owners. If those Pugs are not sold and reach 3, 4 and even 5 months old, it is far less likely that they will be purchased by those looking for a 'new puppy'; so a breeder will either place them at a 'sale price' or may decide to integrate the Pug into the breeding program.
The Cost of Buying a Retired, Adult Pug

Breeders cannot always keep Pugs that are retired from their breeding program. Local laws that limit the number of dogs that may be kept on a property is often the reason that an adult may be sold once he or she has reached an age that pulls him/her from a program. In these cases, the Pug may sell for 1/2 to 1/3 the cost of puppies.
Breeding for Money

Some people are wondering about cost because they are considering if breeding will be a profitable venture for them. The answer is not black and white…It has a lot of gray areas and will depend on quite a few elements.

To start a breeding program, one must have money to slowly acquire high quality dogs. If a person is planning on home breeding one should have, on average, 4 females and 2 males. They should be show quality and with the rights to breed, of course. This means that the price will be between $4000 to $8000 to begin with.

Then, one must understand that the price of ownership is not cheap. Here are some of the items and expenses that one will have when owning Pugs for breeding: 

Veterinarian costs – For puppies there are shots, de-worming and health checkups.  In regard to dams, many female Pugs have narrow hips and the puppies have large heads….This means that for each pregnancy there will always be a chance that the dam will need a C-section which is quite expensive. For adults, pre-breeding health checks must be done to look for hip dysplasia and other genetic disease or conditions that can be passed down.

Supplies- This will include everything from playpens, crates for traveling, doggie beds, toys and chews, food and water bowls, dental care products, grooming products including shampoo, conditioner, brushes, nail trimmers, cleaning supplies etc. If you need to feed a newborn (mother rejects puppy or is experiencing trouble producing milk) you will need puppy milk replacement formula, syringes, bottles, etc.

Keep in mind that many supplies will need to be replaced every month to every few years.

Food – Home cooking is highly recommended for individual Pugs, however most breeders - for the sake of keeping prices low enough to compete- will purchase manufactured dog food in bulk.
Below is a Guide to Help You Figure Out if You Can Afford the Cost of Ownership:
Yearly Expense
 Food and Treats 
$300 to $700
 Toys  $50 to $150
Leashes & Collars
 $25 to $75
 Grooming (Supplies or Professional Grooming)
$75 to $500
 Veterinarian (Shots, De-worming, Checkups, Possible Health Issues)
$200 to $1000
Medications (Heartworm, etc. and Supplements) 
 $100 to $300
 Yearly Total:
$750 to $2725
Monthly Expense: 
$62 to $227
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